If you ever present to others, or even might, you need to see this (less than 4 minutes)

Thanks to my friend Matt Homann for bringing this to my attention by posting this on his wonderful Blog,  "The [non]billable hour" on January 14, 2012

Originally posted at Amazing Firms Amazing Practices. Please visit http://www.gerryriskin.com/.

The irony is too delicious to pass up. Mark Zuckerberg has invented one of the most powerful communication tools ever known to mankind. Facebook has literally started revolutions.

Why, then, would the most successful communications entrepreneur in history regress to a pre-internet form of communication? For the same reason Jack Welch did as president of General Electric.

Not only is a handwritten letter more powerful than e-mail, but it’s horsepower is increasing exponentially. Why? Because it is ever rarer.

If you want to increase your influence and the impact of your important communications,  get some personal stationery suited for the purpose and use it.

You may not believe this, but in my experience with powerful members of the executive of many top law firms, personal notes they have received from their colleagues or clients are carefully saved for years along with other precious personal possessions.

Image of stationery from THE GRAPHIC WORKS OF BEN BARRY
 

Originally posted at Amazing Firms Amazing Practices. Please visit http://www.gerryriskin.com/.

Make your presentations far more effective by drawing on the fabulous ideas in this presentation calendar

Originally posted at Amazing Firms Amazing Practices. Please visit http://www.gerryriskin.com/.

Download by clicking on image or HERE  Registered participants were provided with Password in session.

Originally posted at Amazing Firms Amazing Practices. Please visit http://www.gerryriskin.com/.

I met virtually with Recorded Future this morning for a close up briefing of how their Temporal Analytics Engine might be used by law firms.  Firms who use this can better predict the needs of their own clients and prospective clients as well.   There is so much more that this technology can do if used effectively, including monitoring the industries that a firm serves now and perhaps should serve in the future.

How often does a potentially powerful competitive weapon come along for the legal profession… and, more importantly, will law firms recognize it when they see it?

Recorded Future, the world's first Temporal Analytics Engine, is a new predictive analysis tool that allows you to visualize the future, past or present.

Start by reading their blog post today Law Firms and Recorded Future.  Then sample their video explanation on their home page. 

My Prediction:  Very few law firms will do an exemplary job of exploring this technology.  Those who do will likely meet considerable resistance internally from those who are slow to trust technology and especially revolutionary technology.  I am completely OK with that. 

What excites me: is that a few law firms that see the true potential of this technology and will use it in imaginative ways.  At Edge International, our core business is helping clients who are committed to achieving competitive advantage.  You can bet we will be exploring this with our clients, and maybe some prospective ones as well.

Originally posted at Amazing Firms Amazing Practices. Please visit http://www.gerryriskin.com/.

(The video is 8 minutes - watch at least the first full minute then more if it grabs you)

Law firm leaders

You don't need to embrace social media or love technology or even be a gadget freak to have a peak at how we'll all read magazines and papers soon… I thought a second reason to show you this was to have you think about the publications your firm produces from articles to brochures.

I am not suggesting you blaze the trail but you had better have your design team monitor the progress of this technology and make it available to you as soon as it is affordable.

Gerry

PS  I will be asking our own team to look hard at this for future versions or our Edge International Review which will be published soon.

SOURCE: Digital Magazines: Bonnier Mag+ Prototype excerpt:

This conceptual video is a corporate collaborative research project initiated by Bonnier R&D into the experience of reading magazines on handheld digital devices. It illustrates one possible vision for digital magazines in the near future, presented by our design partners at BERG.

Originally posted at Amazing Firms, Amazing Practices. Please visit http://www.gerryriskin.com/.

PUNCHLINE: If Social Media matters, then it matters to law firms because everything that matters to society in general must matter to law firms sooner or later.  Watch this and make your own decision.

Originally posted at Amazing Firms, Amazing Practices. Please visit http://www.gerryriskin.com/.